Festival of Whales - Sponsorship Information

Dana Point California Festival of Whales 2004 Painting by George Sumner

Dana Point California Festival of Whales 2004

OCTA Bus Advertising and Attendee Demographics

10 vehicles for four weeks beginning February 5, 2007

Irvine
Mission Viejo
Ladera Ranch
Rancho Santa Margarita
Coto de Caza
San Clemente
Dana Point

Festival of Whales Visitors

The following reflects Dana Point Harbor’s defined primary trade area, compiled for the cities of Dana Point, San Juan Capistrano, San Clemente, Laguna Beach, Capistrano Beach, Aliso Viejo, Laguna Niguel, Mission Viejo. Annual attendance at the Dana Point Festival of Whales averages approximately 100,000 visitors over the two-weekend period.

Population	366,700
Number of Households	138,153
Percentage of Households with Children	33.33%
Median Household Income	$80,692
Average Household Size	2.7
Median Age of Population	38.8
Home Ownership	70.4% own 29.6% rent
Race	White 84.9%, Hispanic 15.7%, Asian 5.0%, Black 1.1%, Other 9.2%
Occupation	86.2% white collar; 13.8% blue collar